Mature Market
ERA Real Estate continues to be committed to provide consumers over 50
years young with personalized and targeted service that only a
"relationship brand" like ERA can provide. We understand many different
types of people make up the "Mature Market" and their housing needs are
not the same for a person who is 55 yrs. of age as they are for a
person who is 65.
Your ERA real estate professional now has the benefit of a distinctive and targeted program for the 50+ customer called ERA New Thresholds.
These and other marketing materials were developed to speak to you and
the many interests and needs that are unique to your real estate needs.
At this point in your life, many exciting opportunities await you. You
could be downsizing to a smaller home, or purchasing a vacation or
second home. Perhaps, you're interested in an investment property, or
maybe more specific types of real estate such as an active adult
community or assisted living. Whatever your needs, ERA Real Estate is
truly dedicated to providing you with the support, direction and unique
attention that you have earned.
We Understand Your Needs
By participating in
targeted educational courses and seminars, ERA real estate
professionals have gone the extra distance to provide you with a level
of attention and care that speaks only to you. Some ERA brokers and
sales associates – in cooperation with the Senior Advantage Real Estate
Council® (SAREC), an industry organization formed to focus on senior
concerns – have obtained the Senior Real Estate Specialist
(SRES®) designation. ERA real estate professionals who complete this
training and get this certification are even more able to address the
specific interests of the 50+ homebuyer and seller. They are that much
more prepared and skilled to answer questions unique to you.
ERA understands that the 50+ customer's real estate transactions can be
especially challenging. Whether you're selling a beloved, family home,
purchasing a new home for the first time in decades, or just want to
learn more about different types of accommodations such as active adult
communities, assisted living, etc. ERA Real Estate is always there for
you.
Our Guarantee: ERA Sellers Security Plan
Quite often, 50+ consumers may have a commitment to purchase a house
within a certain time frame, face a deadline for new home construction
in an active adult community or just need to sell a current home in
order to purchase your next one. ERA Real Estate has an exclusive
program that puts a "time-limit" on all the concerns for selling a home
by "guaranteeing" a sale. We do it through the ERA Sellers Security® Plan. The ERA Real Estate guarantee – "We will sell your house or ERA will buy it!®"* – helps to ensure an efficient transaction by entrusting it to an experienced ERA real estate sales professional.
Financing and Mortgage Options
There are a wide range of financing and mortgage programs tailored to
meet the unique needs of the 50+ consumer. Whether you want to stay in
your current home and refinance, or find the best plan to make monthly
payments on a fixed income, ERA Real Estate will help you find the
financing strategy that is in YOUR best interests. You can ask your ERA
broker or sales associates about the low cost Home Equity Line of
Credit that may provide real tax advantages, or Bridge or Interest-Only
Loans. Your ERA Real Estate professional can also give you direction
and input on various types of conventional or even reverse mortgages,
many of which are tailor made to benefit the 50+ consumer. With more
than 100 financial programs to fit your needs, ERA Mortgage
professional consultants will give you personalized attention to ease
the anxiety of finding the right home. They'll take you through the
entire process step-by-step. If you are in the market for swiftness,
simplicity and certainty, ERA Mortgage will allow you to one-stop shop.
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